This report is a detailed analysis of make-up markets in Colombia. Covering four categories, it includes data on value, volume, distribution, market share, expenditure and consumption plus full five-year market forecasts.

Scope

Contains information on four key categories: eye make-up, facial make-up, lip products, and nail products.

The comprehensive data set includes market values, volumes, segmentations and forecasts.

All data is for 2002 and full five-year forecasts are provided.

Report Highlights

Volume sales in the Colombian make-up market climbed from 7.2 million units to 10.5 million units in 2000, before declining for two years in a row to 9.7 million units in 2002, worth Col$96.3 billion (US$37.3 million). Despite the negative growth in volume sales, revenue increased steadily to 2002.

Laboratorios de Cosmeticos Vogue is the dominant company with almost a quarter of sales in 2002. The only other companies with double-digit market shares are L'Oreal and Prebel.

This report is designed to:

• Discover the major quantitative trends affecting make-up markets.
• Understand consumers' consumption and expenditure patterns.
• Understand the future direction of the market with reliable historical data and full five year forecasting.

For a complete index of this report click on http://www.researchandmarkets.com/reports/41435

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